From Tim McGraw and the Creators of Rock of Ages

All My Rowdy Friends

A Nashville Tragedy

All My Rowdy Friends

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The Opportunity


Country is the
Hottest Genre
in Music

139M+ U.S. listeners
#1 Radio format
63% Gen Z & Millennials
57% Streaming growth

Jukebox is the
Most Bankable
Broadway Format

$4.5B+ Mamma Mia!
~20% Recoupment rate
$1.89B 2024-25 season
#1 Record season

No one has combined the two.
Until Now.

From the Creators of

Rock of Ages

The Musical

$129M+
Broadway Box Office
Highest-grossing rock musical in Broadway history, with 1.5 million audiences served
2,328
Broadway Performances
6-year run at Brooks Atkinson and Helen Hayes
20+
Global Productions
West End, Las Vegas, Australia, Japan and more across 4 continents

The Show That Broke Broadway's Mold

Rock of Ages brought in audiences who had never bought a Broadway ticket before. NFL players took cameos, the cast performed at the NY Giants' Super Bowl parade and the NFL Thanksgiving halftime show, and ESPN's Skip Bayless called it "the show that rocked the sports world and America." All My Rowdy Friends is built on the same idea.

"Is there a Tony Award for Badassery?" The New Yorker

Chris D'Arienzo wrote Rock of Ages. Now he's bringing the same instinct to Country Music.

From Tim McGraw and the Creators of Rock of Ages

All My Rowdy
Friends

A Nashville Tragedy

The Show

Heart, Humor & Country Music


A loose adaptation of William Shakespeare's Much Ado About Nothing, set during the 2019 NFL Draft in Nashville, Tennessee, the self-proclaimed Bachelorette Party Capital of the World.

Told through a song catalogue of the greatest country artists of all time, All My Rowdy Friends follows a bachelorette party whose weekend gets overrun by a sea of rowdy football dudes.

And the ghosts of past loves and heartache.

The Inspiration

When Two Worlds Collide


Inspired by the real 2019 NFL Draft weekend, when hundreds of bachelorette parties arrived in Nashville with absolutely no idea Lower Broadway was about to be invaded by 600,000 football fans, resulting in the most rowdy weekend the city has ever seen.

It even made the news:

Our Setting

A Honky Tonk on Fair Lower Broadway


Edgar Calhoun's Songbird Lounge

A live music stage, a mechanical bull, walls covered floor-to-ceiling in memorabilia, and a legendary bartender. The Songbird Lounge is where the show lives.

The Soundtrack

The Greatest Country
Artists of All Time


The show draws from decades of country music, from the artists who built the genre to the ones filling arenas right now.

Hank Williams Jr. Hank Williams Jr.
Morgan Wallen Morgan Wallen
Carrie Underwood Carrie Underwood
George Strait George Strait
Luke Combs Luke Combs
Lainey Wilson Lainey Wilson
Waylon Jennings Waylon Jennings
Tim McGraw Tim McGraw
Faith Hill Faith Hill
Alan Jackson Alan Jackson
Blake Shelton Blake Shelton
Reba McEntire Reba McEntire
Chris Stapleton Chris Stapleton
Brad Paisley Brad Paisley
Shania Twain Shania Twain
Luke Bryan Luke Bryan
Brooks & Dunn Brooks & Dunn
The Chicks The Chicks
Shaboozey Shaboozey
Dierks Bentley Dierks Bentley
Tanya Tucker Tanya Tucker
Kenny Rogers Kenny Rogers
Cody Johnson Cody Johnson
Miranda Lambert Miranda Lambert
Alabama Alabama
Big & Rich Big & Rich
Kelsea Ballerini Kelsea Ballerini
John Michael Montgomery John Michael Montgomery
David Allan Coe David Allan Coe
Lee Ann Womack Lee Ann Womack
Lady A Lady A
& More
Hank Williams Jr. Hank Williams Jr.
Morgan Wallen Morgan Wallen
Carrie Underwood Carrie Underwood
George Strait George Strait
Luke Combs Luke Combs
Lainey Wilson Lainey Wilson
Waylon Jennings Waylon Jennings
Tim McGraw Tim McGraw
Faith Hill Faith Hill
Alan Jackson Alan Jackson
Blake Shelton Blake Shelton
Reba McEntire Reba McEntire
Chris Stapleton Chris Stapleton
Brad Paisley Brad Paisley
Shania Twain Shania Twain
Luke Bryan Luke Bryan
Brooks & Dunn Brooks & Dunn
The Chicks The Chicks
Shaboozey Shaboozey
Dierks Bentley Dierks Bentley
Tanya Tucker Tanya Tucker
Kenny Rogers Kenny Rogers
Cody Johnson Cody Johnson
Miranda Lambert Miranda Lambert
Alabama Alabama
Big & Rich Big & Rich
Kelsea Ballerini Kelsea Ballerini
John Michael Montgomery John Michael Montgomery
David Allan Coe David Allan Coe
Lee Ann Womack Lee Ann Womack
Lady A Lady A
& More

The People Behind the Show


General Partners

Down Home

General Partner

Co-founded by Tim McGraw, Down Home is where the storytelling traditions of country music meet all forms of entertainment and commerce.

Skydance Sports

General Partner

A global sports content studio founded as a joint venture with the NFL, now a subsidiary of Paramount Sports Entertainment.

After 12

General Partner

A next-generation entertainment studio creating and reinventing cultural brands through talent-driven storytelling across film, television, live, and digital.

Creative Team

John Rando

Director

Directed the world premiere of Back to the Future: The Musical in 2020 at Manchester Opera House. His production transferred to the Adelphi Theatre on London's West End in 2021, winning the 2022 Olivier Award for Best Musical. He has since directed BTTF on Broadway, the first US National Tour (now in its second year), the Japanese-language production in 2025, the Australian production, and the German-language production in Hamburg — with a UK Tour opening in fall 2026.

In 2001, Rando won the Tony Award® and Outer Critics Circle Award for Best Direction for Urinetown, The Musical. His other Broadway credits include Mr. Saturday Night (Tony nomination, Best Musical), On the Town (Tony nomination, Direction), A Christmas Story, The Wedding Singer, Penn & Teller, A Thousand Clowns, Getting The Band Back Together, The Dance of The Vampires, and Neil Simon's The Dinner Party.

For New York City Center Encores! he directed The New Yorkers, High Button Shoes, It's a Bird It's a Plane It's Superman, Annie Get Your Gun, Gentlemen Prefer Blondes, Damn Yankees, Face the Music, Of Thee I Sing, The Pajama Game, Do Re Mi, and Strike Up the Band. His concert production of Carousel for the New York Philharmonic was filmed for Lincoln Center Live.

Off-Broadway, his long collaboration with playwright David Ives includes The Heir Apparent (SDCF Callaway Award), All in the Timing (Obie Award), Lives of The Saints, Polish Joke, and others. His work in China spans three original musicals: Jay Chou's The Secret, The Spirit of Life — The Jonathan Lee Musical, and Huang Bo's The Island.

Chris D'Arienzo

Book Writer

Best known as the book writer of the Tony-nominated rock musical Rock of Ages, as well as the screenwriter and executive producer of its film adaptation starring Tom Cruise. He also wrote and directed the feature film Barry Munday, selected as a "Spotlight Premiere" at the 2010 SXSW Film Festival and screened at the Edinburgh and Newport film festivals, where he won an award for Outstanding Filmmaking.

In Rock of Ages, D'Arienzo merged his passion for '80s rock and musical storytelling — crafting the narrative and selecting many of the classic rock songs that drive the show's energy. Beyond Rock of Ages, he is actively developing Save Us, Batkid! for Warner Brothers and DC Comics, with Michael Mayer directing and Billie Joe Armstrong of Green Day composing. D'Arienzo's work bridges musical theater and film, reflecting his creative versatility and deep engagement with both narrative and song.

John Spiker & Jonathan Quesenberry

Arrangements & Orchestrations

John Spiker — Bio forthcoming.

Jonathan Quesenberry is a Los Angeles–based music director, composer, supervisor, and arranger. He is the resident music director at The Groundlings Theatre, where he collaborates with top-tier comedic talent in one of the country's most influential improv institutions. He also served as music director for Rock of Ages (Hollywood), as well as many other theater production companies including Broadway On Demand, PEG Studios, and the New York Musical Festival.

Janet Billig Rich

Music Clearance

Bio forthcoming.

Devin Keudell

Executive Producer

Devin Keudell (He/him) has been active in the industry for nearly forty years. He is currently the executive producer of The Lost Boys on Broadway, and general manages the Broadway touring productions of MJ, with two additional consulting general management credits on MJ in London, Hamburg, and Australia.

Other general management credits include the Broadway productions of Tammy Faye, Almost Famous, Beetlejuice, Tina — The Tina Turner Musical, the Broadway and touring production of Curious Incident of the Dog in the Nighttime, multiple tours of Mamma Mia!, the Broadway and touring productions of Billy Elliot the Musical, and the Broadway productions of The Boys in the Band, School of Rock, the 25th Anniversary production of Angels in America, Groundhog Day, Cats, Rocky, Breakfast at Tiffany's, Ghost, Cat on a Hot Tin Roof, In My Life, Never Gonna Dance, and The Adventures of Tom Sawyer.

Devin has served on the Executive Committee and Board of Governors of The Broadway League and has represented producers in labor negotiations for several unions.

Production Partners

Bespoke Theatricals

General Managers

Currently managing MJ, Harry Potter, Beetlejuice, Stranger Things, Mamma Mia, and Back to the Future on Broadway.

Claire Burke / The TRC Company

Casting

Mamma Mia!, Dead Outlaw, BOOP!, SIX, Aladdin. Continuing the legacy of Tara Rubin Casting.

Sendroff & Baruch

Legal

Premier entertainment law firm. Production counsel for Broadway shows worldwide.

An irreverent love letter
to Country Music


Balancing heart and humor at the most raucous and ridiculous party on either Broadway.

New York or Nashville

Playing: